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Best Auckland Gold Buyer

With the instability going on this year due to pandemic concerns, government problems overseas, and lots of disruption in economies, precious metals have become even more popular as a hedge against currency weaknesses and inflation. As a result, there’s a lot of demand for gold and silver now, in some cases more than before.

That said, there are also lots of characters who are looking to dupe people out of their holdings as well, and many who get caught are folks who have been in finance investing for a long time, so nobody is immune. We provide below five key factors you should look for with any precious metal resale buyer before working with them with your gold or silver. These include:

  • Trust
  • Authority
  • Reviews
  • Location
  • Prices


A key element in any financial transaction dating back centuries has always been trust. The parties involved have to believe, accept, and want each other to cooperate as expected and can be relied on. While it’s a simple enough thing to hope for, trust can be very challenging to find in the gold market at times, especially for individuals with occasional sales.

In fact, just finding a trustworthy buyer can seem like a lot of work. As noted earlier, there are lots of characters who are willing to buy precious metals and related products like jewellery, but that doesn’t mean you want to work with them. Trust is a bond that has to be developed between you and a buyer who deserves your attention. When starting out, there are some key signals to look for that improve that likelihood:

  • a solid business reputation
  • a competitive offering versus others in the market
  • and a well-established business operation

A reputation is built up over time. This is one of the key evaluation factors of a good or bad business that can’t be directly controlled by the company. It comes from how the business treats its customers again and again. And with today’s Internet commentary, reputation can grow or falter much faster as well. So, it’s in a gold buyer’s interest to operate fairly and reliably with any customers. All it takes is one bad story to go viral, and the business could find itself spending years doing damage control trying to recover lost future business.

You can find out a buyer’s reputation both through their references, former customers will speak about them, or through independent commentary. With a bit of sleuthing and research, a good picture will emerge about a buyer’s reputation pretty quick, giving you enough to make an evaluation of whether to engage further. At Gold Smart, we take our reputation very seriously with every account, which is why we see a lot of return customers as well as new ones by reference. Many of our customers have shared extensive thoughts about their positive experiences with Gold Smart, which you can read on our website as well.

A competitive position happens when a buyer is not pricing resale gold at too low a level nor too high as making its business crash. Too low a level means the business is essentially trying to cheat the customer. Too high, and the buyer is practically being a charity. A fair price point can be compared to the rest of the market and positions at about the lower-middle to the middle of the range for a gold value offering. Businesses that try to remain competitive are still looking to make a profit to stay in business, but they are not trying to cheat their customers. That’s a great signal for someone to consider more seriously.

A well-established business operation is the third reputation flag to look for. Gold buyers who have been in business for a long time with an established license and location do so because they maintain professional standards of operations. If they were busy cheating people, they would be shut down or end up losing a license to operate eventually. A long-standing business like Gold Smart achieves this status by consistently serving its Auckland community, which is returned with more customer demand in turn. Gold Smart is so proud of its level of service quality, we guarantee our delivery and customer satisfaction.

Best Gold Buyers in Auckland


The mark of a professional gold buyer is in their ability to be recognized as an authority on the market, not just for their business, but as an objective resource as well. This doesn’t happen overnight. A sense of authority is provided to a gold buyer when that entity has consistently provided the community a go-to resources for fair pricing and purchase offers for resale gold. Authority is developed based on reputation, discussed above, and is very much hinged to a gold buyer’s track record dealing with customers.

The other aspect of authority comes from experience. Buyers who make a lot of mistakes or communicate complete falsehoods end up being exposed and found out pretty quickly, much of which comes from having no idea what they are doing. Experienced buyers have worked in the gold resale markets for years, they have a very solid understanding of all the variations of gold from consumers and how to price those categories, and they are relied upon for expert opinion as well.

Any pure gold buyer who has just opened up a shop for the first time in the Auckland gold market or anywhere else can never be taken seriously as an authority on the gold market locally or elsewhere. This is an aspect of business where the gold buyer in question has to earn their stripes over time.

Gold Smart has spent many years working to become one of Auckland’s top authorities in gold and gold resale. Both operating as a well-established business with a long-standing history of serving customers far and wide as well as a long track record of correctly evaluating gold lots, Gold Smart has been repeatedly looked to for market expertise, opinion, and research on related economic trends. In this regard, Gold Smart stands out as one of the most established gold buyers to work within Auckland in any comparison.


In the hyper-commentary of the modern Internet, business reviews have now become a very powerful tool for finding out about how a business and gold buyer works with its customers on a regular basis. After all, while marketing and business reports can provide a general perspective, personal reviews posted on social media really appeal far more to individual customers who find similarities with the experiences customers before them have had.

When it comes to resale gold, lots of folks have experience needing to liquidate old jewellery, estate gold, old coins, and similar. These aren’t things that one can just distribute and let go of at a garage sale or with private parties on a regular basis. Working with a gold buyer like Gold Smart many customers have found that having a reliable buyer that can be trusted and provides a professional experience with every visit makes the entire liquidation process far more enjoyable and problem-free.

So Gold Smart makes a point to really take care of its folks, which in turn comes back in the form of positive reviews online. Anyone looking for a reliable Auckland gold buyer to work with for the first time should absolutely take into consideration reviews and how they can compare to a personal situation. Meet with us in person too! There’s nothing more satisfying than to work face-to-face on a successful sale.

Gold Buyers Location


Not every gold bullion buyer can work with the entirety of New Zealand or their market. Some just try to keep their services limited to a particular area or those channels that require very little investment to achieve a sale with. A professional gold and silver buyer will be able to address all Kiwi customers regardless of location through multiple channels of services.

Gold Smart, for example, works with customers both in-person in Auckland as well as online. The same level of professionalism, service quality, information, transparency, and pricing are provided. Because of this fact, even working with Gold Smart online can be extremely safe and convenient regardless of whether the seller is in the farthest southern tip of the country or right in the middle of downtown.

Because Gold Smart also functions as a professional silver buyer, the convenience of being able to deal with both unwanted gold jewellery, gold coin offerings, and silverware can all be combined into one business operation. Not every buyer available in New Zealand offers the same expansive approach to buying resale gold and silver. Many just want to limit their interests to bullion coins and similar versus the far more plentiful form of personal gold and silver in non-currency form.

As a result, Gold Smart’s downtown Auckland location, as well as its online platform, really make Gold Smart one of the best buyers to work with going forward in 2020.


The first thing folks usually learn about the resale of gold, silver, and other precious metals is that the value paid starts with reference to the weight and purity of the metal being sold, and this is guided by international market prices. Oftentimes rated in pure ounces, or Troy ounces, the market price becomes the general barometer from which gold and silver pricing is then established. However, buyers are not locked into the market price for a Troy ounce as their final figure to an individual seller, which is something consumers often get frustrated with.

In any market, a business buyer of gold or silver looks to obtain the metal at a lower price than the market so it can then sell the metal in bulk to make a profit. That’s what keeps a business operating and pay its bills. So, it’s simply not reasonable for a customer to expect to be paid full market price value for a package of resale gold on the spot. What is reasonable, however, is to expect that the buyer gives a fair value for the resale lot and doesn’t try to shortchange the customer.

Pricing happens in two forms: standard sovereign values and then testing. Sovereign value is what is attributed to well-known standardized gold such as those government coins to sell. These coins, or sovereigns, are produced and manufactured with a government guarantee of weight and purity, so the contents are well-known. They tend to run the closest to the market value for a Troy ounce, assuming the coin is the same measurement. If it is a portion, like a half-ounce, the price is adjusted down accordingly by weight and stamp. Pricing is then marked at what a buyer needs for margin of profit for later resale of the same coin to someone else.

Example of pricing variation starting points can include:

  • British Sovereigns – Manufactured with 22 karats, these coins weigh in at 7.3 grams of gold after 1817. Because of these facts confirmed with testing, they will value significantly lower than the spot market price for gold, which assumes 1 ounce of 24 karat gold and weighs 31.1 grams. That’s a huge difference between the two forms of gold.
  • South African Krugerrands – Very popular from 1970 to the 1990s, these coins are far closer to the gold spot price because they were manufactured to include 1 troy ounce of gold. However, they are 22 karat gold quality, being 91% of purity. So, there is some slight variation in pricing still even with a coin so close to the market ideal.
  • The American Gold Buffalo – Produced by the U.S. Mint starting in 2006, these coins are in fact 24 karat gold purity (99.9%) and come in 1 troy ounce weight forms ringing in at 31.1 grams of gold. These coins are as close to the spot market value as a sovereign can get.

Auckland Gold Buyers - Gold Appraisal

Then there is the impact of collectibility where condition and rarity matter a lot. A man finds an Australian gold half-sovereign in the dirt out in the wild minted in 1865. A perfect condition version would be worth $10,000 plus the bullion value, but being exposed and beat up the found coin is more likely worth $500 to $1,000.

And again, all of the above is before the buyer needs to adjust for business margins.

For other gold that is not certified by government issues, testing is necessary to confirm the purity of the gold involved and how much comes with the lot. Clearly, gold that is a lower purity will be worth less than that with higher purity. So, a 24-karat necklace will be worth more in pricing than the same necklace made from 14-karat gold instead. Gold Smart utilizes advanced testing tools and methods on all gold resale pieces, confirm the gold quality as well as the most competitive value for resale.

In both processes customers are treated fairly, professionally, and with no pressure. If one decides not to sell at that point, there is no issue. Gold Smart staff know very well that gold and silver resale transactions are oftentimes very personal with attached memories behind them. And for those who need transaction support for distance, Gold Smart has secure courier service resources available, ensuring a seller’s gold and silver are transported safely to trained staff and returned accordingly as well without issue.

We have lots of resources online to help new sellers with understanding how to liquidate personal gold, silver, and similar precious metal items with our Auckland buying services. Check out our Gold Smart website for in-depth information and guides that can save you time and answer questions you might before getting started.

Casino Gold Buyers


What is probably one of the safer approaches if one has no idea where to start is to work with a gold buyer business that has been around for a while. That means an operation that has had legitimate time as a business with the reviews to back it up, and at least ten years in trade. However, you may not have the time to look up a business’ history. So, then you will need to rely on some other tools for your protection.

1. Understand the differences in carat value.

The higher the carat value, the higher the purity of the gold. A 9-carat (375) gold ring won’t have near as much value as a 24-carat (999) ring of the same weight and size. Essentially, each carat is worth 4.17% gold of the total metal involved. Ideally, the most valuable gold is 99.99% purity, but most jewellery will be less because pure gold is far too soft to last long as a wearable item. If you have gold coins that are government-issued, you’re in luck because these literally have the gold value and quality stamped on them.

Auckland Gold Buyers Near SkyCity Casino- Gold Quality

2. Know the quality of your gold.

Be careful when mixing your gold. Don’t get confused selling higher carat gold with lower quality. This can end up short-changing you as the buyer might mix higher purity gold with lower purity, and pay you the rate for the lower purity – meaning you get ripped-off on the actual value of gold jewellery you are selling.

3. Find the latest market spot value of gold online.

Do some research. Have a good idea what your gold value is probably going to be before you sell it. A number of sites exist online that can give you the immediate market spot value of gold per ounce. Click here to the Gold Smart® Gold Price Calculator.

4. Don’t be quick to sell.

If you clearly have designer jewellery with gemstones, don’t be so quick to sell it to a bulk buyer. They will only give you a melt price, and your designer piece may be worth  more through an auction house process.

Auckland Gold Buyers Near SkyCity Casino

5. Check if the buyer has the latest gold-testing equipment.

Fifth, accept that buyers working with non-government issued gold will want to test it first via a scratch or acid test. This will cause some minor damage to the gold, so if you’re not sure you want to sell the item and the damage may cause angst, then don’t start in the first place. Gold Smart uses the latest in scientific gold-testing equipment called XRF analysis testing – our equipment uses X-ray fluorescence (XRF) analyzers provide fast, non-destructive elemental analysis.

6. Shop around and compare buyers.

Finally, always remember every buyer is looking to make some money, so they need to make a profit on your purchase. You are not going to get the inflated retail jewellery price as a result. However, you don’t need to give away your gold either. If you don’t think you are getting a fair value, shop around and compare buyers. No one can force you to work with just them as a single buyer. And make sure to have your government-issued ID on hand. Gold buyers are required by law to verify your ID for their records.

Once you’re done with the sale if you choose a buyer in the Auckland central business district, you’re only 200 or so metres from SkyCity Casino and Sky Tower. Come on over, relax, grab a cold drink, and a bit to eat. You’ve done the hard work, so now it’s time to kick back a bit and enjoy yourself with a hard-earned reward and some personal time in town.

Unfortunately, retail jewellery providers can mark up the cost of an item by as much as 500 percent to generate profit. Buyer beware and personal shopping comparisons are absolutely critical for consumers, or they can easily spend far more than gold and silver jewellery is really worth, but some profit margin will always occur even with the best research.

At Gold Smart we know the above can be a big issue and shock for folks the first time they sell gold. This is why we spend a lot of time educating folks online and in person what the true value of recycled gold will be, starting from the market spot price for the metal itself to end resale value of a gold item. We are also clearly transparent about our entire gold buyers process so folks aren’t surprised by any hidden fees or omissions. After all, people want to know where I can sell my jewellery comfortably We help folks sell their gold safely and securely, avoiding scrutiny or interest by parties who have no business being involved in one’s personal affairs.

Find out more online, educate yourself, and when social distancing dies down visit us in person. We’re just 200 meters from the Auckland Sky Tower and Sky Casino, right in the heart of Auckland’s financial district.

The Selling Gold Process

There are lots of options available for a private person to sell his or her second hand gold. However, many of them have high risks, can put a person in an unsafe situation, and don’t follow professional standards. With Gold Smart we aim to solve all three of these problems right up front as well as provide customers a transparent, reliable gold-selling process they can depend on for best pricing.

Gold Smart focuses on customer satisfaction in a fair process. Our gold buyers go through extensive training to serve the customer well, particularly with education about how the process works and affects them directly. We avoid add-on fees or hidden commissions; customers know right from the start how second hand gold pricing was put together, how they are affected, and the customer makes the final decision always without pressure to sell. No surprise, our past customers speak directly on how they have been served and why they keep coming back to Gold Smart:

“It was an absolute pleasure doing business with Gold Smart. They are highly professional and the nicest people too. Felt extremely comfortable dealing with them and the way they communicated with me. I went to a well known jeweller on Broadway before I went to Gold Smart and was most disappointed with their attitude, service and especially the price they offered me. Don’t go anywhere else if you are thinking of selling your gold. They will give you the best price and you will be amazed at what your old gold is worth.”

– Debby, Auckland.

You can meet us online 24/7 for sell gold Auckland options, or directly when our national social distancing needs adjust. We’re right in the middle of the Auckland financial district. Find the Auckland Sky Tower and Sky Casino, and we’re just 200 meters from there.

Projecting Gold Future Values

Imagine for a moment that every currency in the world disappeared or became worthless like it did in the early 1930s. What would replace money? At first most folks would think of barter, can I trade anything I have or can do for what I need? Unfortunately, barter is very localized. Your barter value is only what the immediate local community will exchange for it. Something else is needed for trade and exchange beyond an immediate town. And for centuries that standard, universal commodity would be gold. Everyone knows what it is, what it is worth, and how to use it in exchange. No surprise then, gold would likely be the fall-back if government currencies collapsed tomorrow.

However, why does currency risk matter today in modern times? We don’t have the global instability of earlier centuries, and we’ve enjoyed strong government economics for almost 100 years now. In reality, though, our economies are extremely fragile as recently made evident with broken supply chains for needed goods during COVID-19. As a result, gold has had increasing pressure to rise in value and there’s no end in sight right now.

We know there is going to be a continued demand for gold, as well as gold and silver jewellery, and all will rise and ebb accordingly with forward movement in economies both locally and globally. If you feel gold should be a part of your portfolio or increased, MyGold and Gold Smart can help. We provide both online and in-person channels for acquisition as well as extremely useful MyGold tools for storage and protection as well. We can discuss by phone, Internet, or in person what your needs are with our team located just 200 meters from the Sky Casino and Auckland Sky Tower and centralized in the Auckland financial district.

Fortunately, just carrying more scrap gold or silver storage isn’t necessary. Anything that incorporate solid precious metal can actually be recycled. Even better, one can get paid cash value for it, turning that useless metal item into a resource one could actually apply for a home improvement, a travel wish, a new class or school cost, or fine clothing for a career change. The options are plentiful once on realizes what can be liquidated and turned into useful cash.

Gold necklaces, bracelets, rings, mismatched earrings, bangles, name plates, trays and more can all be sold for precious metal pricing. The key factor is that the item must be made of the precious metal and not gold plated or some kind of substitute type. Secondly, folks should understand that higher purity results in higher prices. So, a 12 karat necklace will never price better than one that is 24 karats.

Gold Smart online or in-person can fairly price your items and safely provide you resource for turning second hand gold into useful cash. We are located downtown in the Auckland financial district, just 200 meters from the Sky Casino. Look for the Auckland Sky Tower and you’ll find us right next door.

Gold Prices for Scrap

Spending any time paying attention to the financial markets and eventually one is going to end up becoming aware of the price of gold in recent weeks. It’s one of the major investment indicators regularly track, regardless of the financial new source. And gold prices are high historically and continuing to keep increasing over time, year after year. That of course is going to trigger consideration in anyone with gold whether it’s possible to convert unwanted jewellery, coins, broken items and similar into actual useful cash for the value of the metal involved. The answer is a resounding YES.

Recent weeks due to economic instability world-wide and the need for a hedge against sliding market have seen a significant increase in gold interest from various channels, including both individual and institutional investors. All of that increases demand for the metal in bulk form. It also makes for a good time for folks with extra gold that is unused or second hand to convert it into cash as recycle precious metal. And mining isn’t really an option; the cost of pulling new gold out of the ground is tremendous. So new infusions of recycled gold are far more attractive.

Gold Smart makes the process of selling broken or damaged gold extremely easy. Our gold buyers handle all types of the metal, regardless of condition. As long as the item is entirely gold and not gold-plated or some similar substitute, it provides a viable sale for recycling precious metal. Gold Smart regularly has their gold buyers review and price consumers who sell scrap gold with offers at the best market prices possible for broken gold or scrap gold, without any hidden fees or surprise costs involved. And we easily handle sales online or in person. Our physical venue is right downtown in Auckland’s financial district. Look for the Sky Casino and Auckland Sky Tower, and we’re just 200 meters away.

The Risk Difference in Places to Sell Gold

For the modern, digitally-connected world, no one can argue that there’s not lots of different places to sell one’s personal gold, silver and similar. Whether online auctions, classifieds, online markets or outright private sales, the Internet has made it extremely easy for people to connect and sell, trade or barter all sorts of goods. However, despite the technology advances and making the big world smaller in terms of communication, principles of sale as old as Roman times still apply – buyer (and seller) beware – Caveat Emptor!

The problem with lots of parties are that they aren’t professional at all or a seller could find him or herself dealing with a risky individual or operation. Story after story, people who normally are very intelligent and wise have been duped and scammed just as easily as anyone else because many fraud players are extremely crafty at getting people to separate themselves from their valuables. So, a lot of folks hesitate or refuse to sell at all because the potential risk seems too high.

Gold Smart offers a viable, safe alternative to sell broken gold and precious metals in New Zealand. Our operation has been in place for years as a licensed New Zealand business and financial operation. We have a long track record of customer service and satisfaction with one of the lowest business risk factors in the industry because we are so well-established. Gold Smart takes all types of precious metals for bulk purchase and pays pricing tied to the latest market values for recycled precious commodities. We can handle safe and secure sales online or in person, just 200 meters from the Sky Casino or Auckland Sky Tower in Auckland’s downtown financial district. We take the unknown out of the process and put reliability and valuable immediate cash pricing at your disposal right away. Why sell your broken gold anywhere else with a bunch of unknowns?

Best Time to Sell Gold

Maybe you’re not ready to sell but need resources to hold your gold safely until the right time. Our ‘MyGold’ program also has incredibly useful tools and options available for personal protection as well as service programs for storing your valuable gold.

The best gold to recycle and sell tends to be older pieces that have been unused for a long time or tends to be broken and unusable. You might ask how to sell gold that is different from coins. Brand new pieces like wedding and engagement rings with the settings included might be better sold through online channels were demand is better for the retail value of the item being practically new and unused. Most of what one deals with in the gold recycling market is priced for the value of the metal, not the jewellery consumer context. This tends to surprise some folks who hope to get what they paid for a ring just a few months ago or similar at a retail store.

Where you have a number of odds and ends and just need to liquidate unused or old gold, Gold Smart can help. We regularly evaluate and price unwanted gold for market value and return, providing a safe and reliable liquidation resource for consumers. You get a transparent process all the way with no hidden fees and complete safety. This is why Gold Smart is the leading New Zealand gold buyer year after year. Find us in Auckland’s financial district or online. We’re just 200 meters from the Auckland Sky Tower and Sky Casino.

Jewellery Timing

For anyone who is considering selling gold jewellery but not ready to do so yet and may in the future, there is very good news on how to sell gold. Given all of the economic jitters in New Zealand and internationally, gold as a financial is not likely to see a decrease in demand anytime soon. And for those with unwanted or broken gold items, that translates to solid demand and good price returns when liquidating their jewellery. It also means that week to week, gold will remain strong without much fluctuation, so there’s no need to try to time the market for the peak point. The variation may very well only be a few dollars ($NZ).

For people individually, the right time to sell gold jewellery tends to be when the liquidation proceeds, the cash received, can best be applied to an important or critical need. That may be a car repair, medical bill, new improvement at home, filling a pay gap, a big event like an anniversary or birthday or similar. The market has nothing to do with these events, nor should it. So, don’t delay life trying to anticipate the highest point of day financially.

Lots of gold can be eligible. Earrings missing a pair broken bracelets or necklaces, a weak or faulty clasp, or just worn down items from heavy use can be sold. The value in all of these is the metal content. Keep in mind, items with lower gold quality like 12 or 14 karat gold will price less than those with higher purity, like a 24 karat ring or bracelet.

At Gold Smart, we’re always ready to help you recycle old and unwanted gold into valuable cash resources. Our gold buyers work regularly with consumers, pricing fairly old gold and giving folks a transparent, safe selling process online or in person. Visit us when you can. We’re just 200 meters from the Auckland Sky Tower and Sky Casino, right in the heart of the Auckland financial district.

How to Sell Personal Gold

Finding a reliable gold buyer for unwanted, broken gold items and jewellery to recycle is like finding a gem in the middle of the desert. While there are lots of channels available, especially online now, most tend to be unreliable or cost the consumer too much with hidden fees and traps. A solid, trustworthy gold buyer will provide a number of key benefits any consumer should expect and be looking for, including:

  • A reliable and verifiable business presence in New Zealand
  • A transparent process either online or in person for safe selling of personal gold and similar
  • A clear education process so a consumer understands what to expect and what is involved
  • A fair pricing schedule connected to the given precious metal market

Gold Smart does all of the above and more for its customers who want to sell gold. We regularly evaluate private gold and other precious metal items, including silver, palladium and platinum. All our offers are fairly priced and consistent with the recycle value of the given metal involved. So, whether you have jewellery, gold accessories, bullion coins and bars or similar, Gold Smart will always be one of the best ways for your liquidate your assets into useful cash when you feel it’s the right time.

Our gold buyer teams are available online at Gold Smart as well as in person at our physical location just 200 meters from the Sky Casino and Auckland Sky Tower. We’re right in the heart of the Auckland financial district, so we’re easy to find anytime you want to visit in person and sell gold!

About Selling Gold

Gold Smart has always been a standing New Zealand source for consumers and individuals to liquidate unwanted gold, silver and similar precious metals. Instead of having items collecting dust in drawers doing nothing for years, folks can turn that asset into a useful functional form of cash. My gold becomes my opportunity again. Maybe you want to take a vacation, get some dental work done, pay for some classes and training always wanted or get a new TV for the home. All of these things can be possible with freed up cash from selling gold, especially now as gold prices continue to climb upward.

Gold Smart was started because we saw a critical need to provide consumers a safe, viable and fair resource to recycle old gold and silver, including jewellery. And we can help folks both online as well as in person as our venue, just 200 meters from the Auckland Sky Tower and Sky Casino and in the heart of Auckland’s financial district. Drop by today and let’s talk!

Buyers and Prices for Selling Gold

While petrol prices at the pump may be going through the floor, gold prices continue to move in the opposite direction, climbing higher each month. Some of this behaviour has been due to recent instability in markets and fear of economic recession in different countries. However, another big influence continues to the be the understanding that gold remains a solid hedge when government currencies start to show weakness as well. And it is important to note that these price climbs go in spurts, fall-backs to solidify a level as some people take profits in speculation, and then they climb again.

What does the above mean for consumers? Specifically, if folks have broken or unwanted jewellery and gold items sitting unused, now may very well be a good time to convert those items into usable, functional cash for your household. And Gold Smart can easily help you reach that financial goal, whether online or in-person at our venue address right in the heart of the Auckland financial district. On the other hand, if one wants to invest in gold, our MyGold program is a great way to do so safely.

Our professional gold buyers and teams operate without issue, provide fair and accurate prices for consumers, and stay up to date with gold markets daily. All of that means a seamless, smooth sales process for consumers. So, visit us if you think you have recyclable gold in your home. We are just 200 meters from the Sky Casino and Auckland Sky Tower downtown.

Our New Zealand Gold Smart Guarantee

One of the biggest issues people have with considering to sell gold is knowing where to do so. The second, which usually pops up right after the first consideration, is personal safety. That includes both immediate security as well as avoiding the risk of being scammed or mislead by a fast-talking culprit. No surprise, these two issue have prevented many from realizing the benefit of recycling and selling unwanted gold again and again. We solve the dual problem by providing a safe, seamless resource for selling my gold without issue or concerns.

Competitive Pricing

Because our buying teams working daily with the gold and silver market, we price items based on their most current value. That gives consumers the best return on their items in terms of pricing versus other venues that might be delayed by more than a week or using other methods for pricing evaluation not directly tied to the gold or silver market.

Efficient Response

Gold Smart also puts a premium on customer time. We push for fast turnaround and don’t allow for needless delays. You get an answer and pricing fast, every time, every transaction.

Expertly Trained

Our Gold Smart teams and professional gold buyers are trained and retrained regularly. That provides a level of professionalism often not found in other venues.

You Make the Decisions

We don’t pressure customers to sell gold. Your gold-selling choices are yours alone. We fully understand some folks may change their minds at the last minute because many times items have emotional ties. We won’t pressure you ever.

No Traps or Fees

Nothing sours a financial transaction than a hidden fee. We don’t play games with our customers or hide the ball. You know up front our service costs every time, all the time.

Easy to Find

We are located in the heart of the financial district just 200 meters from Auckland’s Sky Tower and Sky Casino. Find us easily and let’s talk in person!

Sell Second-Hand Jewellery

Gold Rings

Always a big favourite because many rings, particularly for men, have a substantial amount of gold in them, rings definitely remain in demand. However, one has to remember the quality of the gold will often dictate the value. 12 and 14 karat rings are very common because they are stronger and avoid bending, but they will price lower versus a ring with a higher grade of gold involved.

Gold Necklaces and Bracelets

Both are valuable and accepted at Gold Smart, even without documentation. Our in-house experts can easily evaluate the totality of gold involved and its current market value for a fair pricing. This avenue easily gives consumers a great way to liquidate jewellery that might have been received as gift or present but doesn’t get worn much.

Items Not Purchased

Precious or decorative stones are not going to be considered. If you have items with inlayed pieces, they can be removed to sell the gold portion of the jewellery only. Also, gold-plated jewellery are not going to be sellable as well. By removing these items from your potential, you can avoid wasting time and being disappointed and instead focus on jewellery that will definitely sell with our gold buyers Auckland team. We are always available to discuss at Gold Smart, just 200 meters from the Auckland Sky Tower and Casino, right in the middle of the financial district.

Why Selling Second-Hand Jewellery is a Smart Move

Most New Zealand jewellery has represent an emotional attachment for owners, but there comes a time when it simply doesn’t make sense to own the items any longer. In these situations, letting go of second hand jewellery may be a smart move, and folks don’t have to settle for a garage sale or an online auction to do so.

Marriage Separation

A lot of jewellery comes about during a marriage. And in that same respect, it carries a lot of emotional baggage every time a person looks at it after the fact when the marriage is over or ending. Rather than continuing to dredge up old issues each time and getting angry or sad, selling that second-hand jewellery can turn it into resources for moving forward or buying replacement sets that are just as personal but disconnected from the past.

Estate and Inheritances That are Not Useful

When people leave behind jewellery in their estate, they hope that doing so means something to the beneficiaries. However, the emotional thought that went into that piece of one’s last will and estate planning rarely translates into what the receiving party might see it as. Instead, appreciate the thought and sell the jewellery to utilize the funds for what really makes sense moving your life forward.

Getting Through Hard Times

Having no debt is always better than being buried in debt. So, if things are getting financially challenging, selling second-hand jewellery has always been a sure-fire way to realize needed cash so you get through a tight moment without making things worse for yourself.

All of these reasons and others are why you should definitely bring your second-hand jewellery to Gold Smart. We’re just 200 meters from the Sky Tower and Sky Casino in the heart of the Auckland financial district. Drop by and our gold buyers Auckland team will evaluate your items for a fair purchasing price always.

What Goes Into Pricing Second Hand Jewellery?

First off, especially with gold jewellery, the quality of the gold has a big impact on how much second-hand jewellery will receive in a sale from jewellery buyers Auckland experts. Folks will find that while 12 karat and 14 karat gold pieces are very common and frequent, they don’t command as much value as 20 or 24 karat gold pieces. Lower karat gold jewellery is regularly produced because it is structurally stronger. Gold naturally is a soft metal, easily bendable and can be melted at lower heats. So, it is frequently alloyed with other metals to increase its strength, particularly in jewellery items that will see heavier use. However, the trade-off for the strength is a loss of precious metal value instead.

The condition of the jewellery will also have an impact on pricing and purchasing. If the gold is very old, tarnished and corroded, that is going to have a lesser price offer from gold buyers than clean, newer pieces. Many times jewellery is so out of the norm, it many just get melt stock value for the gold content itself. Consumers need to keep this in mind when bringing pieces in for resale.

Gold Smart in New Zealand’s Auckland will always give clients a fair evaluation and pricing for second-hand jewellery. We are easy to find, located in the financial district, 200 meters from the Auckland Sky Tower and Sky Casino. If you have gold items to potentially sell, let our gold buyers take a look at them at your convenience. You may be surprised at the results from your local gold buyer Auckland resource.

For example, a number of online auction platforms exist where people can literally sell personal items like a digital garage sale. These are essential private agreements between parties, and how the money is exchanged and gold delivered depends on what folks agree to. For smaller value items, people are willing to manage these deals by mail but for larger values people want in-person meetings. Unfortunately, that’s where occasionally problems have occurred with shady types trying to steal or pull a scam.Alternatively, personal gold sellers can easily handle their gold for sale with Gold Smart. Both securely online, or in person Gold Smart teams provide secure transactions regularly, large sizes or small. It’s a great peace of mind to have, and Gold Smart is easy to find, just 200 meters from the Auckland Sky Tower and Sky Casino in the heart of the financial district.

What Gold Should I Sell?

Deciding what personal or second hand gold you have should sell is very much a personal decision. For each seller it can be a different reason. Some might decide it is time to let go of marriage-related jewellery or estate jewellery as the emotional connections to the items do not exist anymore. Some might have odds and ends that are missing a pair piece or are broken and no longer usable, so they gold just sits in a drawer. A variety of reasons produce extra inventory in personal lives, and selling second hand gold or scrap gold is a good way to make its value useful again for new purposes and needs.

When you sell gold, it is a good idea to consider how much is involved. If you just have a singular piece of low value, then you might be fine with an online sale. On the other hand, a large amount or high value piece is not something that would be advisable to trust in the general mail. In-person transactions with a bona fide gold buyer may be the smarter and safer approach.

Gold Smart has provided New Zealand sellers a safe channel for selling their gold for years. Both online and in-person, Gold Smart teams handle small and large lots from individual sellers, regularly providing fair pricing in a safe environment. If you want to visit in person, Gold Smart is located in the centre of Auckland’s financial district, just 200 meters from the Sky Casino or the Auckland Sky Tower. Swing by and let’s take a look at what you have.

Why Online Auctions are Harder Than They Look For Selling Gold

Asking where to sell my jewellery or need to unload something? Sell it online everyone says. Someone will buy what you have, and it’s easy a pie once they commit. Well, that’s a bit of a big promise. The fact is, when you sell an item online there’s a lot of steps that have to occur to actually put money in your hand and your soon-to-let-go property in someone else’s. First, they do have to commit, and by all means make sure the other party actually pays first. Too many individuals just trust unknown folks they never would in person and ship items off in the mail, and then wonder why they were never paid.

Second, if your buyer party doesn’t want to pay first, you may have to set up an escrow process with a third party, and that will cost a fee. It works like a middle player that assures both parties do what they are supposed to in a deal.

Third, when you are paid or sure and you have to ship, you then need to package your gold carefully, securely and insure it in case the package gets lots. The buyer is expecting delivery so it is on you to insure that happens once paid.

However, instead of all the above, you could sell your gold safely and easily to Gold Smart, your sell gold Auckland resource. We skip all the hassle with auctions and online private sales. Instead, you deal with a professional business and your transaction is safe every time. Visit us online or in the heart of Auckland’s financial district. We’re just 200 meters from the Sky Casino and you can see the Auckland Sky Tower right in our backyard!


How to Sell Scrap Gold

Scrap gold definitely does not include gold-plated materials, which are common in lower-priced jewellery and accessory pieces. It also doesn’t include foiled materials which often have a thin layer of gold foil but underneath are another material, usually wood or softer materials. These kinds of situations would not result in anything usable, and the non-gold material would create contaminant and fire hazard in the melting process trying to secure the miniscule bit of gold that might be involved.

In most cases, scrap gold is sold for just its base metal worth, with a discount for a buyer to make a margin on the material when it is formed and resold again. buying channel does provide consumers a way to liquidate broken or old items with gold versus not knowing what to do with them. Gold Smart is available for New Zealand residents, right in the financial district of Auckland, 200 meters from the Sky Casino and Auckland Sky Tower. We can help, so give us a call!

Typical Buyers of Scrap Gold – Where to Sell My Jewellery?

The most common type of scrap gold buyer is a bulk processor who is interested in the base metal itself to consolidate and reform it into new gold products. Alternatively, the next common category tends to be a reseller is collect many different items from different sources and then sells the gold collected in bulk amounts to the first category just mentioned. Both are focused on the gold content and are not weighing criteria on how the gold was used, the intricacy involved or the jewellery style. The third category tends to be a mix of buyers who dabble in scrap gold occasionally. This can range from from pawn shops to private individuals and a whole lot in between, including less-than-reliable characters which consumers should watch out for.

One of the best ways to deal with liquidating scrap gold is to work with a certified gold buyer like Gold Smart who has a long-standing reputation in the community and protects consumers at every step. Gold Smart works both online and in person, provide lots of help on how to pick out what will most likely sell and how. You can easily visit us in person in a very central location in Auckland 200 meters from the Auckland Sky Tower and Sky Casino. Our gold buyers team work regularly with all kinds of gold materials and provide consumers a great expertise resource to take advantage of.

How Much is Scrap Gold Worth?

Typically scrap gold in any market tends to be focused around the current spot price for the gold itself. That’s fine, but it’s not the measure a consumer can use to consider sell gold Auckland options. Just because an item is entirely made of gold doesn’t mean it has the same price as a similar item of the same weight. The pricing difference often has to do with the quality of the gold involved. For instance, many items that require more durability or frequent wear tends to have stronger forms of gold. Gold generally is a soft metal to begin with, so to make it stronger the gold is alloyed with other metals. This is the case with 12 and 14 karat gold items, for example. However, when mixed, the quality of the gold goes down, and that lowers the value of the gold in the item when evaluated. In comparison, a 20 or 24 karat jewellery item or similar is going to price much higher. The quality of gold involved has a greater purity and is closer to the true spot price on gold markets. Consumers selling gold need to understand this difference because it directly impacts there return on scrap gold sold to a buyer.

As a premier gold buyers Auckland resource, Gold Smart’s team can provide any consumer a highly-experienced team to work with evaluating the full price of scrap gold available for sale. They have had years of working with all types and forms, and are always available in person to be Convenient for customers who want to sell gold. With a great location in the financial district, Gold Smart sits just 200 meters from Sky Casino and the Auckland Sky Tower. Drop by, chat and see what your scrap gold may be worth.